599 (1)

One main discussion post. And two responses. Use the book as a reference and both the main post and the response must have at least two outside peer-reviewed/research journal sources.

Evaluate three mission statements by completing Learning Exercise 2B of your text. Using the “Characteristics of a Mission Statement” identified in the table, identify (1) what you believe is the best of the three mission statements and (2) the one you find most inspiring and why.

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    StrategicManagementACompetitiveAdvantageApproachConceptsandcases16thEdition.pdf